Apple sets iPhone Duo prices from $1,999 to $3,199

Apple’s iPhone Duo will cost from $1,999 to $3,199, with the price determined by built-in storage capacity. Pre-orders begin today, and Apple’s first foldable iPhone is scheduled to go on sale October 23. The price range makes the Duo the most expensive iPhone model since the product line began in 2007, according to WYFF4.

The outlet places the top price alongside Apple’s older and current entry-level models: it says the iPhone 17e starts at $699 and the iPhone 17 at $799. Those figures show the gap between the Duo’s starting price and Apple’s less expensive current models, as well as the additional cost associated with higher storage configurations. The launch details extend beyond the price.

The Apple Post reports that first orders are due to arrive October 23, when the device is also scheduled to go on sale through Apple Stores and other retailers in more than 70 countries and regions. A second availability wave is planned for October 30.

TechRadar says customers can buy the Duo from Apple in stores and online, while pre-orders are also set to open at major carriers including Verizon, T-Mobile and AT&T, as well as UK networks O2, Vodafone and EE. Carrier offers provide another route to purchase, though the terms described are not identical.

TechRadar reports that Verizon plans to bundle the device with an unlimited data plan for $72. It says AT&T is set to offer discounts of up to $1,200 with a trade-in and a new plan, while T-Mobile plans to offer up to $1,000 off with a trade-in and a new plan.

TechRadar also says current rebates are capped at $885 or £855 and that obtaining the maximum requires a relatively new device in good condition. These offers are conditional on trade-ins or plans where specified, rather than reductions to the listed device price for every buyer.

The Apple Post says Apple’s online store went offline ahead of pre-orders, displaying a temporary “be right back” message as the company prepared for the launch. The outlet also reports that Apple had increased iPhone Duo orders by 30% ahead of pre-orders, describing this as a supply-strengthening step.

That reported order increase is distinct from the confirmed price and launch schedule. WYFF4 gives historical price comparisons, saying base-model iPhones rose from $199 in 2008 to $799 for the iPhone 17, and reports that former Apple CEO Tim Cook described memory pricing as a “100-year flood” during his final earnings call.

Cook also warned that supply constraints were likely to continue. Those comments provide context for pricing and supply, but the coverage does not establish how much the memory constraints contribute to the Duo’s specific price. For buyers, the immediate choices are between storage configurations, Apple’s direct sales channels, and carrier offers with their stated conditions.

The central price facts are the $1,999 starting point and the $3,199 ceiling; the final cost for a particular buyer depends on the selected storage capacity and, where applicable, the terms of a carrier promotion or trade-in.