Netflix forecasts fourth-quarter results below analyst expectations
Netflix projected fourth-quarter revenue, earnings per share and operating income below analyst estimates. It also forecast a 26% operating margin for the quarter and said its advertising revenue outlook had fallen to about $2.7 billion.
AI-assisted synthesis · Based on 3 independent reports from 5 outlets · Article text read from 2 of 3 reportsHow it's made
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Key facts
- Netflix said its 2026 revenue outlook was $51.1 billion, slightly below the $51.23 billion estimate, with a 31.5% operating margin (per proactiveinvestors.com).
- Netflix reported third-quarter revenue of $12.87 billion, up 12% and in line with estimates (per proactiveinvestors.com).
- Netflix said it plans to launch its advertising tier in 15 additional countries in 2027 and cited a partnership with French broadcaster TF1 that began that summer (per proactiveinvestors.com).
The brief
Netflix projected fourth-quarter revenue, earnings per share and operating income below analyst expectations, setting a softer near-term outlook even as the company reported third-quarter revenue growth. Its forecast puts quarterly revenue at $13.44 billion, against analyst estimates of $13.52 billion.
The company projected earnings per share of $0.67, compared with $0.73 expected, and operating income of $3.50 billion, below the $3.73 billion forecast. Netflix also expects a 26% operating margin for the quarter. The figures indicate a weaker forecast than analysts had anticipated across the principal measures reported.
Netflix’s outlook for 2026 also came in slightly below the revenue estimate: the company guided to $51.1 billion, compared with $51.23 billion expected, and projected an operating margin of 31.5%. It lowered its free cash flow forecast to about $12 billion from $12.5 billion, mainly citing the expected closing of a real estate transaction in the fourth quarter.
The advertising outlook was another weaker element. Netflix now expects advertising revenue of about $2.7 billion, down from approximately $3 billion. Separately, the company said it would launch its advertising tier in 15 additional countries in 2027, and pointed to its partnership with French broadcaster TF1, which began that summer.
The forecast follows a third quarter in which Netflix said revenue rose 12% to $12.87 billion, in line with estimates. That result provides a contrast with the company’s below-estimate outlook for the next quarter: the reported growth describes the period just completed, while the weaker figures are forecasts for the period ahead.
Reuters, galvnews.com and CNA also reported that Netflix issued a weak fourth-quarter forecast, framing it as part of the company’s effort to kick-start growth. The detailed figures reported by Proactive Investors show the shortfall against analyst estimates across revenue, earnings per share and operating income; the other headlines do not provide figures or further detail.
The near-term forecast, the reduced advertising revenue expectation and the lowered free cash flow outlook are the clearest pressures in the company’s guidance.
Netflix’s stated plans to expand its advertising tier and its reference to the TF1 partnership point to advertising as an area of continued expansion, though the company’s stated 2027 rollout is separate from the fourth-quarter forecast.
Why it matters
- Netflix’s fourth-quarter revenue forecast of $13.44 billion is $80 million below the $13.52 billion analyst estimate, while its operating income forecast is $230 million under the $3.73 billion estimate.
- The company’s $0.67 earnings-per-share forecast is below the $0.73 expected, and its projected 26% operating margin sets a concrete measure for the quarter.
- Netflix lowered its 2026 free cash flow outlook by about $500 million, from $12.5 billion to about $12 billion, mainly citing an expected fourth-quarter real estate transaction closing.
- Netflix expects advertising revenue of about $2.7 billion rather than approximately $3 billion, while it plans to expand its advertising tier into 15 additional countries in 2027.
What to watch next
- Whether Netflix reports fourth-quarter revenue against its $13.44 billion forecast and the $13.52 billion analyst estimate.
- Whether fourth-quarter earnings per share and operating income meet Netflix’s forecasts of $0.67 and $3.50 billion.
- Whether Netflix’s expected fourth-quarter closing of the real estate transaction is reflected in its free cash flow outlook.
- Whether Netflix launches its advertising tier in 15 additional countries in 2027, as the company said it planned.
How it's being covered
Coverage analysisShow details5 source articles · 5 unique outlets · 3 distinct reportsOutlet political mix: Center Only· 4 Center · 1 unratedWhere the outlets are based: US/Canada 20% · Europe 20% · Other 60%
- Coverage is currently concentrated among Center-rated outlets (4 of 4 rated sources); comparatively few Left or Right-rated outlets have published on the event.
One source is from a wire service (AP, Reuters, AFP or Bloomberg), whose reporting other outlets often republish.
How outlets' accounts compare
1 framing difference · 1 uncorroborated claim · 1 information gap- Reuters, galvnews.com and CNA describe the forecast as weak and connect it in their headlines to Netflix seeking to kick-start growth; Proactive Investors supplies detailed financial comparisons and also reports the advertising and free cash flow outlooks.
- Reuters, galvnews.com and CNA characterize Netflix’s fourth-quarter forecast as weak and say the company is seeking to kick-start growth.
- The reports do not identify the specific real estate transaction behind Netflix’s free cash flow adjustment.
Timeline
Developments from this story's sources, dated background we compiled and fact-checked, and our earlier coverage. Each row says which.- Netflix began in 1997 as a DVD-by-mail company founded by Reed Hastings and Marc Randolph.Background · from our historical context
- Netflix launched its streaming service.Background · compiled and fact-checked by Updat3
- Netflix released House of Cards, its first major original series.Background · compiled and fact-checked by Updat3
- The pressure to broaden revenue sources became visible in April 2022, when Netflix reported its first quarterly subscriber loss in more than a decade and said it would consider an advertising-supported option.Background · from our historical context
- In October 2022, the company announced its ad plan, which debuted the following month in 12 countries.Background · from our historical context
- Netflix announced an advertising-supported plan.Background · compiled and fact-checked by Updat3
- Netflix introduced its lower-priced, advertising-supported plan in 12 countries.Background · compiled and fact-checked by Updat3
- Netflix began expanding paid sharing to households in multiple countries.Background · compiled and fact-checked by Updat3
How we got here
Netflix introduced its lower-priced, advertising-supported plan in November 2022, marking a shift from its subscription-only model; in May 2023, it began expanding paid sharing to households in multiple countries. Netflix began in 1997 as a DVD-by-mail company founded by Reed Hastings and Marc Randolph.
In 2007, it launched streaming, and in 2013 it released *House of Cards*, an early step into original programming. The pressure to broaden revenue sources became visible in April 2022, when Netflix reported its first quarterly subscriber loss in more than a decade and said it would consider an advertising-supported option.
Original sources
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